When a customer walks into a store, whether they go into a dollar store or supermarket, there is a certain feeling they get. If the floors are old and outdated and there's a musty smell, chances are they don't feel “at home.” Most likely, they will avoid that location unless they need to go inside. When they walk into a similar store, selling similar items but the floors are up to date, the ambiance is well taken care of, and the air is fresh inside, they feel a sense of comfort and are more likely to call it “their” place to shop. The same is true when they get to the POS register San Antonio, if they check out and there is old equipment, like a credit card terminal, that takes longer to process transactions and looks “cheap” compared to other places they shop, it gives them a negative feeling overall, even if they don't consciously think about it. However, when they see up to date equipment like a touch screen point of sale or a contact-less terminal and their credit card gets processed quickly and they are even offered something only newer tech can offer, like a customer loyalty perk without the use of “punch cards” etc, then they have a better sense of security about the place they shop and are actually more willing to spend money in your store vs going elsewhere. It's a part of the over all process and feeling that keeps them coming back. When you choose your Merchant Service Provider, don't just go with the cheapest option available. Perhaps a simple terminal could be used in your convenience store. However, if you were using a new clover terminal with touch screen signing, the option to have a receipt emailed vs a paper receipt, and the transaction happened in 2 seconds instead of 20, that buyer has a much better view of the store and how it operates. They feel like they are valued more because the owners value their investment better. If you project value, your customer will reciprocate. Talk with one of our Sales Professionals about what equipment works best for your business and can expand your profits by using special tools in your Point of Sale system. In San Antonio, you'll find no better Credit Card Processor than BPS. We have access to all kinds of equipment and software to best suit your needs. Call (210) 988-0921 and ask how we can serve you.